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self-tanning products

The tanned effect occurs thanks to DHA (dihidroxyacetone), a molecule extracted from sugar cane that acts on the superficial horny layers of the skin, developing a natural reaction called polymerization that creates proteins with a burnished appearance, tanning without stimulating melanin.
The DHA of BTAN products is organic and UFSC certified and the composition of the products, 99% of natural origin, guarantees a naturally golden complexion that will gradually disappear with normal cell exfoliation, leaving no stains or artificial color (yellow / orange).

It is recommended to use instant-tan self-tanners no more than 3 times a week or in any case not to overlap, while gradual-tan products can also be used every day.
It is recommended to exfoliate the skin with the Perfect Scrub glove before reapplying self-tanners, thus eliminating product residues and dead cells for smooth skin and a perfect result.

The tanning effect, using il sole spray, mousse and cream, lasts from 3 to 5 days depending on several factors, first of all skin preparation.
For a long-lasting result, it is important to pay attention to the pre and post application. It is raccomended to scrub the skin 12 hours before applying the products and keep the skin well hydrated in the following days, preferably using Il Sole Everyday, an excellent tan maintainer.
Furthermore, it is very important to respect the recommended times: the DHA present in the products develops in the 5/6 hours following application, therefore, it is essential to wait at least 5 hours before rinsing off any excess product with water.
Be careful though, the product must be rinsed off within 12 hours of application.

No, BTAN self-tanners do not dry out the skin. The DHA contained can slightly dry the skin, just like when we are tanned, it is necessary to moisturize. However, the formula of BTAN products contain natural moisturizing emollients and anti-aging active ingredients that help to moisturize the skin leaving it soft and smooth with an anti-aging effect.

The INSTANT-TAN tanning occurs thanks to the colored polymers (such as make-up) contained in the products. The effect intensifies over the next 4/5 hours thanks to DHA.
GRADUAL-TAN products, on the other hand, do not have an immediate effect and the complexion develops gradually after 4/5 hours..

Of course, BTAN products are approved by the FDA and the Ministry of Health. Our self-tanners meet strict safety criteria and can be used regularly all year round without contraindications.
While UV rays activate melanin causing premature skin aging and the possible onset of melanomas, self-tanners activate a process that only affects the most superficial layer of the skin, so they can be included in any beauty routine.

BTAN products are suitable for all skin types, even the most sensitive, because they are 99% natural.
The result you get is different depending on the starting color and phototype.

Thanks to the organic composition, the color is absolutely natural and golden. The organic DHA contained in the products increases the skin tone by up to 2 shades depending on how much product is applied. Preparing the skin with adequate exfoliation avoids the formation of spots in the driest areas of the body, furthermore hydration in the days following application prolongs the duration of the tanned effect and ensures that the product fades evenly.
If your skin, after using the self-tanner, is slightly orange, it may indicate a slightly more acidic pH than normal and perhaps you are using too aggressive cleansing products.

Absolutely yes, BTAN products are perfect for people who have vitiligo, because they allow to even out the complexion.
It will be necessary to apply the product in the lighter areas to obtain the balance with the darker ones. For the application it is recommended to use the Perfect Tan brush.
Spread the product from the center of the white spot outwards, up to 1/2 mm from the edge of the spot itself. Then distribute the product over the entire surface of the skin. Let it dry. If the lighter spots are still evident, reapply the product on them with the brush.

BTAN products allow you to get a tan that lasts up to 5 days. It is of fundamental importance to wait at least 4 hours before rinsing the treated area of excess product, while in the following days it is possible to take showers and baths, possibly avoiding the use of exfoliating products.

Yes, but chlorine tends to whiten the skin and the tanned effect will disappear faster.

Sure. All BTAN formulations contain anti-aging active ingredients that make the product a real beauty elixir for the skin.

BTAN products can be used before going to the beach to have a golden and luminous complexion, but be careful, they DO NOT CONTAIN SPF, therefore they do not protect against solar radiation, so you must always apply sunscreen.

No, DHA does not develop melanin. It develop colored polymers on the surface layer of the skin called melanoidins.

After 3/4 hours from the application, the product excess can be rinsed off the skin, from now, there will no longer be the risk of staining the fabrics.
It is possible that, through rubbing, the product is slightly released on the clothes between application and the first wash.
Just wash them with a neutral soap at 30° to remove any residual traces of colour.
Beware of natural fibers such as linen, silk and hemp which, on the other hand, could absorb and retain color.

No, DHA does not stain or discolor the hair.
However, pay ATTENTION to white hair that could turn yellow in contact with DHA.
Cover the hair with a headband or cap: clean always the hair or the white beard with a damp towel or a wet cotton swab after application. Always clean your beard and hair with a wet towel or wet cotton ball after applying products.

No, there are no contraindications, but it is still recommended not to apply the product directly on the intimate areas.

It is recommended to shave and depilate before applying self-tanning products. Waxing should be done at least 12 hours before while shaving at least 6 hours before applying the products.

No. It is not recommended to apply layers of the product on top of each other without washing or scrubbing (at least every 10 days). The layering of the product creates an unnatural complexion and could create spots on the skin.

For best results, it is recommended to wash off the excess product no later than 12 hours after application.

As soon as the application is made, if you wash immediately the effect disappears because the active ingredient has not yet begun to develop the complexion. In the following days, however, you can do a scrub to mitigate the effect of the tan, but you will still have to wait for the natural cell renewal (about 8/10 days) to see the entire effect disappear.

Yes, BTAN products are 99% of natural origin and DHA does not penetrate deeply, consequently even pregnant women can use them without any type of contraindication.
However, it is advisable not to apply the product directly to the nipples if you are breastfeeding.

Immediately after applying the product you can use powder make-up.

After the first shower, you can wear normal make-up with both cream and powder products.

It is advisable to cover the hair with a cap and try not to go directly with the product on the beard if it is white. After the apllication of the product, clean your beard and hair with a damp towel or wet cotton

BTAN self-tanning products are the only alternative without contraindications to have a golden complexion. The product is 99% natural and does not penetrate deeply.

Skin blemishes and freckles will tend to look darker once the product is applied but when the tanned effect fades, the stain returns to its original color
To reduce this effect, it is advisable to put a moisturizing cream directly on the spots before applying the product, or, if it is very dark, to leave a small amount of cream on the spot. After applying the product, remove the cream with a cotton swab.

How do the products react on scars and burns?

It is recommended not to use the products after 12 months of opening as the DHA may no longer be active.
It is advisable to check the color of the product before applying it if it has been open for some time. If the color tends to green, do not use it

Yes, however it is necessary to wait your first shower after 5/6 hours. Creams and oils create a barrier on the skin that may not allow the color to develop evenly. Better yet if applied after rinsing off the excess product.

Yes, BTAN products are suitable for all skin tones, for fair skin we recommend using Il Sole Mousse, Il Sole Spray and Il Sole Everyday.

BTAN products automatically adapt to the complexion they encounter so the risk of having unnatural colors does not exist.

However, the more product you apply, the darker you become, so we recommend that you be careful in choosing and using the products correctly. In the first applications, use a little product and add it gradually in the following ones, until the desired effect is obtained.

It would be helpful not to bathe immediately before using the self-tanner. Water causes the top layer of skin to swell slightly and this could be the reason for an uneven complexion. Better a shower.

No, it does not dirty and does not cause blackheads.

Yes, it is recommended to rinse with warm water after applying the product and wash them with neutral soap after a few uses. Avoid the dryer.

It is not recommended to apply creams or oil until you take your first shower after 5/6 hours. Creams and oils create a barrier on the skin that may not allow the color to develop evenly.

In the days following the treatment, however, it is advisable to hydrate the skin, preferably with Il Sole Everyday, to ensure that the tanned result lasts longer. Avoid oily products which will make the color disappear faster.

Yes, but not immediately after shaving. Wait a few hours at least.

For all those with oily skin, is recommended the use of spray and mousse products, because the formula is lighter.

No, BTAN products have a pleasant tropical scent as they do not contain any chemical ingredients.


Yes, in Via Donizetti 26, Milano. BTAN offers also a Mobile Spray Tan service. The Spray Tan can be done in any location: hotel, office, home, Airbnb thanks to the setting up of a pop-up tent that allows you to preserve privacy and the surrounding environment. The mobile service can be realized in any location.

The Spray Tan last about 10-12 days. For a flawless effect it’s essential to follow the rules of pre and post treatment. For the result to be flawless, it is of fundamental importance to follow the pre- and post-treatment rules.
Using Il Sole Everyday as a maintainer, the effect can last up to 15 days.

Absolutely yes. We DO NOT recommend the use of oily products and oily make-up removers as they could make the effect of the tan fade faster. To make it last longer, however, it is essential to hydrate the skin well, preferably with Il Sole Everyday, our mantainer product.

We suggest making the Spray Tan 1/2 days before the special event.

Unlike the Glow Spray Tanning, contouring emphasizes the muscles and the natural curves of the body. The Spray Tan artist will proceed with a precision airbrush. The effect will be that of contouring that is normally done with make-up.

Yes, the professional product contains DHA, which automatically reacts with the complexion it encounters for a natural, tanned and glowing result.

No, the peculiarity of BTAN’s professional product is that it reacts automatically with the complexion it meets. However, our Spray Tan Artists will be happy to listen to your requests and through avant-garde techniques recreate the effect required.

After doing the Spray Tan it is necessary to wait at least 6 hours before rinsing the product (without using soap), so that it develops perfectly. But be careful, do not wait more than 12 hours.

Yes, however it is of fundamental importance not to put your hands in contact with the face or other parts of the body while sleeping, to avoid the onset of spots.

The day before the treatment it is important to depilate, exfoliate the skin and do your spa treatments. Do not apply creams, oils or deodorants before treatment, as they could cause the onset of spots.

It is of fundamental importance to avoid clothes that are too tight, the outfit must be comfortable and preferably of a dark color.

The product can transfer slightly due to rubbing within 5/6 hours after application In case of color transfer, wash at 30°. Do not wear natural fabrics such as linen, hemp, silk while waiting for the first shower.

No, it is recommended not to sweat excessively in the 6 hours following the treatment, in this way the product will develop optimally.

The Spray Tan can be done as many times as you want, it is advisable to exfoliate the skin between one application and another for a homogeneous and streak-free result.